Visit Rapid City is a non-profit destination marketing organization promoting leisure travel, special/sporting events and group travel/tours to Rapid City and the Black Hills Area.
“Inspiring you to experience Big Things in Rapid City."
Visit Rapid City History
Visit Rapid City was organized in July 1971. John Kolb was the first Executive Director Visit Rapid City and John Derby was the first elected chairman of Visit Rapid City. After the flood of 1972, Visit Rapid City was a great supporter of the new civic center and the first convention signed for Rapid City Civic Center was the National Association of County Agricultural Agents.
Visit Rapid City is an award-winning, internationally recognized destination marketing organization and has been an integral part of Black Hills tourism, promoting events such as the first Farmer’s Market in 1982, “Good Morning America” broadcasting live from Mt. Rushmore in 1986, the new “Great Faces, Great Places” Tourism Theme revealed in Pierre in 1990, the premiere of Dances with Wolves in Rapid City in 1990, President Bush dedicating Mt. Rushmore’s 50th Anniversary in 1991 and hosting the first annual Travel Writers Convention in 1993. Visit Rapid City celebrated its 40th anniversary in 2011 which coincided with the new Main Street Square opening in downtown Rapid City.
Visit Rapid City Staff
You can contact Visit Rapid City by calling 1-800-487-3223 or sending an email.
President & CEO
Oversees the overall operation and administration of Visit Rapid City.
Oversees financial and operational strategies to ensure compliance with applicable laws, Visit Rapid City's policies and mission.
Manager of Finance & Operations
Manages day-to-day financials, HR, general operations and technology support. Performs administrative duties.
Executive VP of Sales & Marketing
Oversees the sales, servicing, marketing and public relations efforts.
Director of Tourism Sales
Manages sales and development of domestic and international travel trade business.
Director of Convention Sales
Manages sales and development of the meetings and conventions business.
Director of Sports & Event Sales
Manages sales and development of sports and competitive events.
Manager of Destination Services
Responsible for maintaining positive experiences for visitors coming to the Rapid City area.
Director of Marketing
Oversees the brand, content strategy, budget and advertising efforts.
Manages print and digital advertising materials, email marketing and maintains the website.
Social Media & Content Manager
Manages social media initiatives and local public relations outreach.
Partnership Sales Manager
Responsible for the sales of Visit Rapid City's Partnership Program.
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