Doing big things is what we do best. We want to work with you to do even bigger things. Visit Rapid City’s Marketing Program offers a chance for us to work together in order to attract more visitors to Rapid City and the Black Hills and get them into the doors of our partners.

With one year under our belt, we’ve dissected this program – considering every opportunity and even bringing some new items to the table. Below, you’ll find four types of opportunities to choose from based on your needs, including an Ala Carte option. Space is limited for a few of our offerings. To become a partner or to learn more about the program – please contact Tracy Manning-Egge or call 605-484-0757.


A Big Thank You To Our Corporate Partners


Senftner Realty Black Hills Car Rentals Avis Car Rentals BCF Agency Pro Print Simpsons Printing Simpsons Printing




Visit Rapid City is a non-profit, destination marketing organization promoting leisure travel, special/sporting events, meetings and conventions, and group travel and tours to Rapid City and the Black Hills area. Our purpose is to make Rapid City a top visitor destination through inspiration by sharing the Rapid City story and to spur economic growth through partnership and innovation. The visitors that these efforts attract impact our local economy by generating new revenue from non-local tax sources, sustaining jobs and keeping property taxes down. 


  • Visitor Spending in the Black Hills and Badlands Region is $1.5+ Billion and in Pennington County alone, more than $780 Million.
  • The travel industry is the 6th largest employer in South Dakota, directly employing over 37,500 statewide, including 18,600+ jobs in the Black Hills and Badlands region and more than 7,000 directly in Pennington County, with significant employment concentrated in Rapid City. 
  • Without visitors, each South Dakota household would pay $865 more in property taxes


The world has gone digital, and so have much of our marketing efforts. We are experts at crafting the right message and serving it at the right time.

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Our Ala Carte option allows you to customize a marketing package to meet your needs. From print marketing like Visit Rapid City’s Visitors Guide to an Enhanced Website Listing, you can pick and choose what you need.

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We get it – you want heads in beds. We want that too! Visit Rapid City has an impressive following on social media, a robust blog and other resources to expose potential visitors to your brand.

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Visit Rapid City takes your friendship seriously. Our marketing opportunities for corporations will have you ready to become our best friend forever. We can even hold hands in the Main Street Square fountain – if you’re into that.

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